You own what we build. We grow when you grow.

When you commission a product from Plainwright, you own the code. When that product earns revenue, we agree a small profit share, in writing, before work starts. We do well when you do.

Here is why we work this way.

What you get

You own the code, so you can host it where you like, hire anyone to work on it and take it to market on your terms. We hand over documentation so the product does not depend on us. If your business grows around it, the asset is yours.

What we do

We build a working prototype first. We run a pilot before anything goes live. We support the product after launch under terms we agree in writing. We train your team so you understand how your own tool works.

How the profit share works

The share applies to revenue the product earns. The exact terms depend on the product, and we write them down before work starts, so nobody is surprised later. The agreement also covers what happens if you want to move on.

Why share the upside at all?

It gives us a reason to build something that sells and keeps working. It also means the people who built your product care how it performs a year from now.

Here is how it can play out. A company builds a tool for its own customers. It works well, and other businesses in the same field ask to use it. The company licenses it to them. Those license fees are revenue the product earns, and that is where a share applies. Meanwhile, you own the code and decide who gets a license.

Two kinds of builds

Some tools run inside your organization: staff apps, workflow tools, dashboards, a replacement for a vendor you pay today. Others serve your customers: a product you sell, license or launch. We build both, and we agree the terms for each at the start.

Have an idea you think could become a product? Book a strategy call and bring it with you.